Standing out in front of other brands within your niche isn’t easy, but with our SEO services and expertise we are here to beat your fierce competitors to the finish line. There’s no point in having a stunning looking website if people can’t find you, right?
Adjusting your SEO strategy to meet business objectives is the key to improving your online marketing and promoting your brand’s identity.
We take on the process in putting your business in front of more eyes in SERP’s for related topics and keywords related to your niche.
We’re an SEO agency who take a deeper dive in understanding your target audience so we can deliver qualified traffic and long-term results, even during this pandemic.
In order to grab that first page spotlight, you will need an SEO company right here in Melbourne to give you that chance. Whether you are local or in Australia, our digital marketing experts can tailor a SEO and SEM campaign to attract more customers and generate more leads for your business.
Being one of many SEO companies in Australia, we offer customers our in-house web design expertise to really understand how the site is built and it’s potential to grow online.
With years of experience in search engine optimisation and digital marketing, our SEO services are here to push your brand in front of more searching eyes.
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Trusted By
Fenix Light Australia were looking for a local SEO company to expand their reach online to increase brand exposure and conversions. Within 6 months into their SEO campaign, we were able to deliver quality leads, increase product sales and maximise their return on investment.
78%
Increase inOrganic Search
20+
Page 1 Keywordson Google
298%
Increase inConversion Rate
As a full service SEO agency in Melbourne, we specialise in growth-focused SEO techniques that deliver targeted customers to your website. We make sure that your website is the right answer to a user’s search query.
Before we make any changes to your website, we start with a comprehensive audit of your current site and keyword rankings to understand where you are positioned in search results. This enables us to identify the most appropriate actions to improve your ranking and establishes a baseline to compare the results after optimisation.
Every part of your website needs to follow the best SEO practices in order to ensure success. We’ll get your pages in shape and ensure the content is fully optimised for maximum exposure with our on-page strategies. This includes structural elements like URL structures, formatting, linking, mobile-responsiveness, metadata and more.
While optimising your site, we plan to work on off-page SEO as well. This includes link building and content distribution across various other media sources that refer to your website. This will help establish your brand as an authority in your industry and enhance your popularity within the eyes of the search engine.
There’s no magic solution for SEO success. To achieve your company’s goals, you’ll need to apply a combination of many different tactics. Our team of SEO specialists are well-versed in the latest search engine algorithms so that we can continue to provide your business with the best possible search engine marketing service.
Our team of local SEO gurus provide personalised services for each and every client, tailoring our approach to your company’s unique needs. When you work with us, we don’t just set up your brand’s SEO efforts and then move on. As we progress with your SEO strategy, we constantly refine and tweak our approach to continuously deliver the best possible results.
Some SEO agencies in Australia would offer a band-aid approach picking up the odd casual browser who don’t convert, not us.
We take a deeper dive into your search engine strategy to narrow down relevant online users that are guaranteed to flow through your marketing funnel. This involves picking the most relevant keywords that will attract transactional customers instead of the casual wanderer.
We consistently put small and large businesses on the Google map anywhere in Australia. So if you’re ready to explode your organic reach and sales revenue get in touch with our team of specialists today.
Not only are we a local SEO company but we have a talented in-house team of website specialists who understand how a website is built, its purpose and the mechanics that are sinking your ranking efforts. This allows us to fix all pending errors (no bandaid fixes) and issues that are letting down your ranking efforts.
Don’t fall behind and engage in a Design Point strategy today. We’re one of the top SEO companies that create a growth-focused, targeted and long-lasting campaign for businesses in Melbourne, Sydney, Brisbane, Adelaide, and Australia wide.
We offer simple pricing to really start moving the needle for your business. All campaigns include no lock-in contracts. We know we can deliver the results, so if you’re happy to continue, we are too. Our core business values is seeing brands flourish in organic search and delivering long term results, without results we don’t succeed as an agency.
We provide you with monthly reporting to detail how everything is going, along with KPIs we work towards to deliver growth. This way, you understand what exactly is happening at all times.
We don’t outsource overseas, all work is 100% completed in our Melbourne office. To ensure you get the best results you’re looking for, we make sure your campaigns get the quality it deserves with expertise oversight and red carpet treatment.
Our fixed monthly plans means we’re with you every step of the way and every month with no lock in contracts. You will always be in the know with how your campaign is progressing, and what’s to come. We don’t come up with excuses, we just get the job done!
Our business has expanded thanks to Design Point. The team work both on my website and SEO which has proven to be effective, efficient and rewarding. Thank you team.
– Jeremy, The Toy Tent
SEO stands for Search Engine Optimisation, which is a marketing practice to optimise the way your website appears in search engine results listings. This method focuses on increasing your site’s visibility across popular search engines, such as Google.
The short answer is, it depends. Although this answer can be frustrating to hear, it’s actually the truth. There are many factors that must be considered such as how long your website has been around for, how much SEO has been worked on the site previously, is the website structured correctly. and many other SEO variables.
The short answer for this is, YES. By implementing SEO into your overall marketing strategy, you’ll be investing in long term search visibility, and have the chance to jump in front of more eyes of your customers.
Keen to learn more about the benefits of SEO for your business? You can contact us here or request for a FREE SEO audit report of your website.
Each SEO campaign varies depending on a number of different factors including what keywords and niche you’re keen to target, site history and how heavy your site’s SEO standings are. Costs are calculated by understanding your business goals and what audience is being targeted.
Creating the right SEO campaign is customised to your business and will take time to analyse. To learn more about how SEO can help your business grow, get in touch with us today to book a FREE SEO strategy session.
All work is completed in our Melbourne office to deliver exceptional results for your business. This is to ensure we guarantee an SEO strategy that keeps in line with industry standards and your campaign receives the treatment it deserves.
Website Isn’t Generating Traffic
Noticed that your website isn’t generating traffic after having it published? This can be due to a number of factors, a common one being the site wasn’t built with the user intent in mind. The value of online traffic has significantly increased over time, so it’s important to invest in an effective SEO strategy that covers all basis to attract more eyes of potential customers.
Time Investment For Businesses
Many business owners have the expectation of ‘build a website and they will come’ when it’s time to present their brand online. In the early days a simple website with great content could generate significant business from minimal marketing efforts. Unfortunately, those days are no longer to crack the online market and these days it’s crucial to invest in time when it comes to building an online asset.
Limited SEO Knowledge
With years of experience we have tested the best SEO strategies that are the envy of our growing competition. Our expert team of SEO specialists have the knowledge to ensure that you will get the most out of your SEO investment. Delivering white-hat strategies that are optimised to growing your brand along with keeping your audience that matter to your business needs is our priority.
Design Point is 100% Melbourne made, with a team of industry specialists devoted to getting you the right kind of traffic to your website.
Our case study of results highlight that our approach and strategy works, no matter what industry we are tackling. Wile other agencies are just promising first page guarantees, we’re here to deliver more than that. Our approach is to attract the right audience to your page, nurture your leads and have them convert into valuable paying customers.
Not only do we pride ourselves in honesty and transparency, but we are thorough in what we do. Our team are well aware of the black hat SEO tactics out there (which Google takes very seriously), therefore we’re dedicated in getting the best results the right way, no shortcuts used.
Surviving in business depends on sales, and in today’s world, increasing sales online requires a strong digital presence. One way to enhance your marketing online is with the help of SEO. Although there are other ways to promote your business throughout the web, nothing beats the power of SEO, as it is known to increase your ROI when implemented effectively.
There are two main differences when using SEO or PPC marketing. The first is that pay per click (PPC) ads appear at the top of the page above the organic listings which is leveraged by SEO. The second difference is that traffic from the organic listings is free, whereas traffic from ads at the top of the page work on a cost per click basis.
Both of these marketing methods have their pros and cons. Having the right digital marketing strategy with short and long term goals are essential in making that SEO or PPC decision.
Yes we definitely do. With an extensive knowledge and experience working with eCommerce businesses, we are here to achieve outstanding results for your online store. We are experts in providing SEO within popular eCommerce platforms such as WooCommerce, Shopify, Magento and Big Commerce.
SEO marketing can seem complex due to the different ranking factors required to rank a website. The process of search engine optimisation is to boost your website in Google’s organic search results.
What’s involved? In a nutshell, there are over 200 signals that impact a website’s organic ranking that are all considered to be weighted differently. Our digital experts combine strategies to have the signals point in the right direction by working on your website’s copywriting, on-page content structure and off-page link building – which will result in more traffic, leads and sales!
SEO is one of the main marketing tools we suggest to increase not only your traffic to your website but also your sales and leads. With an effective strategy, SEO is one of the best ways to create and maintain visibility across search engines to put your brand in front of more eyes. We are like many other SEO companies that guarantee relevant traffic, but additionally we aim to improve your ROI.
Statistics show that SEO can have a better ROI than traditional forms of marketing such as TV ads, promotional flyers or other print ads. Optimising websites provides businesses with an increase in SERP visibility, awareness, branding, web traffic and credibility within their niche.
SEO targets quality traffic through organic search, which involves reaching out to potential customers through inbound marketing methods and making it easier for them to find you when they want information.
We didn’t become Melbourne’s specialist SEO company by using shortcuts. We take a holistic approach to our SEO services offered to our customers. From industry and keyword research, on page optimisation, competition analysis, a clear content strategy and local SEO, it’s all included in our SEO management campaigns. Transparent SEO pricing, no hidden surprises here.
Want to increase website exposure, grow more traffic and boost your sales revenue? Let's unleash your online potential with organic growth.
